As a little girl I loved to draw and imagine characters and wonderlands I could reach and therefore the magic started to come to life. My passion for creation manifested then through the dresses I began to make for my dolls using my mom’s sewing machine. I remember that I could barely touch the treadle sitting on the brim of the chair.

Through years my professional path followed other means which were fundamental in creating my own brand, Ludique.

Ludique derives from Latin Ludus and embodies the duality of the female spirit, seductive and feminine, but always surprising and most of all free.

Fine and precious, as a second skin, the lingerie is created only with high-quality fabrics and trimmings integrating cutting-edge designs combined with elements from Romanian art and mythology.

Ludique products are created and handcrafted in limited edition and convey the Underwear as Outerwear trend through a diverse range of lingerie items reflecting femininity, sensuality, spirituality, sophistication and boldness.

Proudly made in Romania with love and care,

Ruxandra Gheorghe